Social Media News For Business

Why The Future Of Influencer Marketing Could Be Organic Influencers

28/11/2019

influencer, influencer marketing, influencers, social, social media, social media marketing, social media news, social network, social platform

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For a long time, Influence has been essential in marketing – seeking it, amassing it, then effectively wielding it to achieve your goals. It’s also, uncoincidentally what gave rise to the influencer marketing industry. But after riding high on the…

How Facebook Has Prepared for the 2019 UK General Election

22/11/2019

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Leaders from Facebook’s offices in London and Menlo Park, California spoke with members of the press about Facebook’s efforts for the upcoming General Election in the UK on December 12, 2019. The following is a transcript of their remarks. Rebecca…

Twitter Announces New Follow Specific Topics

13/11/2019

social, social media, social media marketing, social network, social platform, twitter, twitter arthouse, twitter news

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In the coming days, you may see a new notification like this appear in your Twitter timeline: After few months of discussion and testing, Twitter is now launching its new Topics option, which will enable users to follow specific topics, and have…

Facebook Announces New Brand Identity

08/11/2019

app, facebook ads, facebook adverts, Facebook news, facebook newsfeed, social, social media, social media news

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Facebook started as a single app and 15 years later, they offer a suite of products that help people connect to their friends and family, find communities and grow businesses. Now they’re updating their company branding to be clearer about…

LinkedIn Engagement Increasing Says Microsoft Report

04/11/2019

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A key negative of LinkedIn being purchased by Microsoft back in 2016 was that losing access to regular performance reports which included detailed insights into member growth. For now, we have to utilise updates within LinkedIn’s broader performance reports, which…

Paris Announced As The Best City To Be A Freelancer

30/10/2019

freelance, freelancer, social, social media, social media agency, social media marketing, social media news

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The French capital is the best city in the world to become a freelancer in a comparison of the cost of living, needs and job availability. Paris became top after a review by small business website SmallBusinessPrices.co.uk analyzed metrics such as average rent costs,…

LinkedIn Events Set To Launch Globally

28/10/2019

linkedin, linkedin ads, linkedin groups, social, social media, social media agency, social media marketing, social media news, social network, social platform

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The ability to create events was recently added to LinkedIn with this week’s global debut of LinkedIn Events. The feature will be accessible worldwide over the next days, starting with English-speaking markets. LinkedIn Events will allow users of the professional network…

Facebook Announces Preparations For UK Elections

24/10/2019

facebook, facebook ads, facebook adverts, Facebook news, facebook newsfeed, social media, social media news, social platform

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Facebook has set out extra measures for fighting the spread of disinformation at the next UK election. These include extending its partnership with fact-checker, Full Fact, and improving the ad library in which political ads are archived. Furthermore, it declared…

Facebook Reports On The Latest Fashion Shopping Trends

17/10/2019

facebook, facebook ads, facebook adverts, Facebook news, facebook newsfeed, social media, social media news, social platform

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Facebook has released a new report which looks at the evolving consumer fashion purchasing journey, and the role that social platforms can and do now play within that process. To help marketers, Facebook instructed a survey of 1,729 people in…

Instagram Augmented Reality Shopping Is A Thing

10/10/2019

augmented reality, instagram, instagram shopping, social media, social media marketing, social media news

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Instagram has added another layer to its shopping feature, augmented reality (AR). A handful of brands that sell their products directly on Instagram will be able to add a new augmented reality try-on feature to product pages. Initially, the new…

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